E. Kin­ney Zalesne, a for­mer Microsoft exec­u­tive, is a strat­e­gy con­sul­tant in Wash­ing­ton, DC. She serves on the board of the Nation­al Library of Israel’s Amer­i­can affil­i­ate, NLI USA; and was the col­lab­o­ra­tor on the best­selling book, Microtrends: The Small Forces Behind Tomorrow’s Big Changes (Twelve, 2007).