Gila Pfef­fer is a Jew­ish Amer­i­can humor writer and per­son­al essay­ist whose work has appeared in McSweeney’s, The New York Times, The New York­er, Today​.com, and oth­ers. Gila’s month­ly ​“Feel It on the First” cam­paign reminds women to pri­or­i­tize their breast health. She splits her time between New York City and London.